Turning a Tour Company into a Trusted Tourism Leader

The Social Type Agency developed a community-driven digital marketing strategy to position Providence Tour Company as more than a tour operator, but as a trusted resource for discovering the city.

Through social media management, email marketing, SEO content, influencer outreach, and local partnerships, we helped launch new experiences, promote seasonal tours, and connect with both visitors and Rhode Island residents. By combining Providence history, food, culture, and events with strategic tour promotion, we strengthened the company’s online presence and supported year-round awareness and bookings.